Do you know the 3 biggest mistakes coaches, authors, and online entrepreneurs make with content marketing that kill their results?
If you want to more traffic, subscribers and sales all while avoiding the content marketing mistakes that stop most people dead in their tracks read this immediately because the mistakes and what to do instead are inside this article.
Mistake #1: It’s only for the big gurus and big companies
What is the mistake? The mistake here is to believe that the benefits of Content Marketing are only for others – big companies and big time “gurus.”
Why is it a mistake? This one is a mistake because currently 9 out of 10 marketers are using this content strategy to promote their businesses, from solo-preneurs to large companies.
What should you do instead? Commit to learning the basics of Content Marketing and using it every day.
Mistake #2: Creating only one or 2 pieces of content and then giving up
What is the mistake? The mistake here is to create a couple of pieces of content believing you’re going to reap all the rewards of Content Marketing right away. Then when you don’t, give up saying that it doesn’t work.
Why is it a mistake? This is a big mistake because to win at Content Marketing you want to create a consistent volume of laser focused content your prospects will dive into.
What should you do instead? Consistency is the key here. Create at least one piece of content each day, from social media updates to content videos.
Mistake #3: Failure to properly distribute your content
What is the mistake? The mistake here is to publish or distribute your content in only one or two places.
Why is it a mistake? This is a mistake because you then fail to get enough new traffic, subscribers and sales.
What should you do instead? Repurpose your content to as many channels as possible. Blog posts, articles, LinkedIn, Twitter, Facebook and YouTube are all great places to publish your content to get the most new prospects and profits.
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